With no existing website or digital roadmap in place, the challenge was to take an undefined concept and shape it into a cohesive online experience that could clearly communicate programs, build trust with parents and students, and simplify the booking process.
The Challenge
Early Thinking
Early Thinking & Exploration
I started the process with hand-drawn sketches and rough site maps to explore ideas freely and keep the focus on structure rather than visuals.
At this stage, the goal was to understand the journey from curiosity to commitment, how users would discover programs, learn about coaches, and feel confident taking the next step.
Sketching made it easier to iterate quickly, challenge assumptions, and shape a clear foundation before moving into digital wireframes.
Early in the project, I met with the Vox’DD team through several Zoom sessions and in person to align our vision and define expectations.
These conversations helped us share ideas openly, address concerns, and clarify what mattered most to both the parents they serve and the students they support.
The meetings created a strong foundation of trust, allowing us to refine goals, shape the program structure, and move toward a clear final direction with confidence.
Collaboration
Moments
Create a clean, welcoming interface that appeals to both parents and young performers
Use bright, confident colors to reflect creativity and energy
Keep layouts simple and structured for easy understanding
Highlight video content to showcase real coaching and student success
Design clear pathways to programs and booking
Balance playful visuals with professional credibility
Prioritize readability and strong visual hierarchy
Build responsive designs optimized for mobile users
Design Approach
Early in the project, I met with the Vox’DD team through several Zoom sessions and in person to align our vision and define expectations.
These conversations helped us share ideas openly, address concerns, and clarify what mattered most to both the parents they serve and the students they support.
The meetings created a strong foundation of trust, allowing us to refine goals, shape the program structure, and move toward a clear final direction with confidence.
Collaboration
Moments
Create a clean, welcoming interface that appeals to both parents and young performers
Use bright, confident colors to reflect creativity and energy
Keep layouts simple and structured for easy understanding
Highlight video content to showcase real coaching and student success
Design clear pathways to programs and booking
Balance playful visuals with professional credibility
Prioritize readability and strong visual hierarchy
Build responsive designs optimized for mobile users
Design Approach
Early in the project, I met with the Vox’DD team through several Zoom sessions and in person to align our vision and define expectations.
These conversations helped us share ideas openly, address concerns, and clarify what mattered most to both the parents they serve and the students they support.
The meetings created a strong foundation of trust, allowing us to refine goals, shape the program structure, and move toward a clear final direction with confidence.
Collaboration
Moments
Create a clean, welcoming interface that appeals to both parents and young performers
Use bright, confident colors to reflect creativity and energy
Keep layouts simple and structured for easy understanding
Highlight video content to showcase real coaching and student success
Design clear pathways to programs and booking
Balance playful visuals with professional credibility
Prioritize readability and strong visual hierarchy
Build responsive designs optimized for mobile users
Design Approach
Early in the project, I met with the Vox’DD team through several Zoom sessions and in person to align our vision and define expectations.
These conversations helped us share ideas openly, address concerns, and clarify what mattered most to both the parents they serve and the students they support.
The meetings created a strong foundation of trust, allowing us to refine goals, shape the program structure, and move toward a clear final direction with confidence.
Collaboration Moments
Feature Requirements
Coach profiles that highlight experience, personality, and specialties
Social proof sections that build trust with parents and students
Clear program pages organized by age group and skill level
Video integration for testimonials and welcoming introductions
Mobile-first layouts for easy access on any device
Simple navigation that guides users naturally
Structured content hierarchy for quick decision making
Step-by-step booking flow designed to reduce friction
What’s Next
The platform has launched in a soft release and is fully operational. New video lessons are currently in production 🎬 and will be integrated as they become available. More coaches and programs may also be added as the academy expands. The site structure was designed to accommodate this future growth without major changes.
The final result delivers a strong digital foundation that supports both user needs and business growth. Working on Vox’DD reinforced the value of collaboration, clarity, and designing with real users in mind.
Visual Direction
A vibrant, approachable color palette to reflect creativity and youth
Clean, modern typography for clarity and readability
Simple, structured layouts to reduce cognitive load
Consistent button and card styles to guide users naturally
High-quality imagery and video to build trust and authenticityf
Components
Color Pallete:
A polished and engaging website for a children’s
voice acting academy that guides parents with clarity
and inspires young talent.
Project Summary:
I led the design of a modern, parent friendly website for Vox’DD Academy, creating a clear program structure, expressive visual identity, and intuitive booking paths that support future curriculum and media expansion.
See project
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Designing a Voice Acting
Coaching Platform that
Builds Confidence
Status:
Preview Case Study, Full case study coming soon!
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
See project
Designing a Voice Acting
Coaching Platform that
Builds Confidence
A polished and engaging
website for a children’s voice
acting academy that guides
parents with clarity and
inspires young talent.
Status:
Preview Case Study, Full case study coming soon!
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration
with developer
Timeline: 6 weeks
Platform: Webflow
Project Summary:
I led the design of a modern, parent friendly website for Vox’DD Academy, creating a clear program structure, expressive visual identity, and intuitive booking paths that support future curriculum and media expansion.
See project
Overview
Vox’dd Academy is a youth-focused acting and voice coaching platform created to support aspiring performers through
structured programs, experienced coaches, and a nurturing creative environment.
The goal was to design a website that felt inspiring and professional while remaining friendly, safe, and approachable for
both parents and young performers.
This preview highlights the core thinking, early design direction, and key features developed during the project. A full case
study documenting research, iterations, and outcomes is currently in progress.
The Goal
Clearly communicate voice acting programs and age groups
Make it easy for users to understand how to get started
Simplify the lesson booking and payment process
Build trust and credibility for parents and students
Create a structured, intuitive site experience
Increase qualified lesson inquiries
Support growth in program bookings
Lets Connect!
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See next projects
DESIGN
Research & Discovery
Early discovery focused on understanding how acting and voice coaching platforms present
their services and where opportunities existed to improve clarity, trust, and flow.
Activities included:
Competitive review of acting and voice coaching websites
Client discovery meetings and collaborative discussions
Identification of common usability and messaging gaps
Alignment on audience needs, including both parents and young performers
These insights helped shape the site structure, content hierarchy, and overall experience
direction.
Early discovery focused on understanding how acting and voice coaching platforms present
their services and where opportunities existed to improve clarity, trust, and flow.
Activities included:
Competitive review of acting and voice coaching websites
Client discovery meetings and collaborative discussions
Identification of common usability and messaging gaps
Alignment on audience needs, including both parents and young performers
These insights helped shape the site structure, content hierarchy, and overall experience
direction.
The Challenge
With no existing website or digital roadmap in place, the challenge was to take an undefined concept and shape it into a cohesive online experience that could clearly communicate programs, build trust with parents and students, and simplify the booking process.
Overview
Vox’DD Academy is a youth-focused acting and voice coaching platform created to support aspiring performers through structured programs, experienced coaches, and a nurturing creative environment.
The goal was to design a website that felt inspiring and professional while remaining friendly, safe, and approachable for both parents and young performers.
This preview highlights the core thinking, early design direction, and key features developed during the project. A full case study documenting research, iterations, and outcomes is currently in progress.
Below is a preview of the solution.
The Goal
Clearly communicate voice acting programs and age groups
Make it easy for users to understand how to get started
Simplify the lesson booking and payment process
Build trust and credibility for parents and students
Create a structured, intuitive site experience
Increase qualified lesson inquiries
Support growth in program bookings
Designing a Voice Acting Platform that Builds Confidence
Project Summary:
I led the design of a modern, parent friendly website for Vox’dd Academy, creating a clear program structure, expressive visual identity, and intuitive booking paths that support future curriculum and media expansion.
Role: Product Designer
Scope: UX, UI, brand visuals, content structure, collaboration with developer
Timeline: 6 weeks
Platform: Webflow
Status:
Preview Case Study, Full case study coming soon!
A polished and engaging website for a children’s voice acting academy that guides parents with clarity and inspires young talent.
Vox’DD Academy is a youth-focused acting and voice coaching platform created to support aspiring performers through structured programs, experienced coaches, and a nurturing creative environment.
The goal was to design a website that felt inspiring and professional while remaining friendly, safe, and approachable for both parents and young performers.
This preview highlights the core thinking, early design direction, and key features developed during the project. A full case study documenting research, iterations, and outcomes is currently in progress.
Below is a preview of the solution.
Overview
About Us
About Us
With no existing website or digital roadmap in place, the challenge was to take an undefined concept and shape it into a cohesive online experience that could clearly communicate programs, build trust with parents and students, and simplify the booking process.
The Challenge
Clearly communicate voice acting programs and age groups
Make it easy for users to understand how to get started
Simplify the lesson booking and payment process
Build trust and credibility for parents and students
Create a structured, intuitive site experience
Increase qualified lesson inquiries
Support growth in program bookings
Research & Discovery
Early discovery focused on understanding how acting and voice coaching platforms present their services and where opportunities existed to improve clarity, trust, and flow.
Activities included:
Competitive review of acting and voice coaching websites
Client discovery meetings and collaborative discussions
Identification of common usability and messaging gaps
Alignment on audience needs, including both parents and young performers
These insights helped shape the site structure, content hierarchy, and overall experience direction.
Early Thinking
Early Thinking & Exploration
I started the process with hand-drawn sketches and rough site maps to explore ideas freely and keep the focus on structure rather than visuals.
At this stage, the goal was to understand the journey from curiosity to commitment, how users would discover programs, learn about coaches, and feel confident taking the next step.
Sketching made it easier to iterate quickly, challenge assumptions, and shape a clear foundation before moving into digital wireframes.
Feature Requirements
Coach profiles that highlight experience, personality, and specialties
Social proof sections that build trust with parents and students
Clear program pages organized by age group and skill level
Video integration for testimonials and welcoming introductions
Mobile-first layouts for easy access on any device
Simple navigation that guides users naturally
Structured content hierarchy for quick decision making
Step-by-step booking flow designed to reduce friction
Visual Direction
A vibrant, approachable color palette to reflect creativity and youth
Clean, modern typography for clarity and readability
Simple, structured layouts to reduce cognitive load
Consistent button and card styles to guide users naturally
High-quality imagery and video to build trust and authenticity
Components
Color Pallete:
Final Screens
These screens showcase the core parts of the Vox’DD experience, focusing on clarity, trust, and ease of use. Each layout was designed to guide users naturally from discovery to booking with minimal friction.
Key screens demonstrating structure, content, and user flow
Representative views of the final user experience
Examples of the completed design across core pages
What’s Next
The platform has launched in a soft release and is fully operational. New video lessons are currently in production 🎬 and will be integrated as they become available. More coaches and programs may also be added as the academy expands. The site structure was designed to accommodate this future growth without major changes.
The final result delivers a strong digital foundation that supports both user needs and business growth. Working on Vox’DD reinforced the value of collaboration, clarity, and designing with real users in mind.
Lets Connect!
See next projects
DESIGN
The Goal(s)
Clearly communicate voice acting programs and age groups
Make it easy for users to understand how to get started
Simplify the lesson booking and payment process
Build trust and credibility for parents and students
Create a structured, intuitive site experience
Increase qualified lesson inquiries
Support growth in program bookings
Create a clean, welcoming interface that appeals to both parents and young performers
Use bright, confident colors to reflect creativity and energy
Keep layouts simple and structured for easy understanding
Highlight video content to showcase real coaching and student success
Design clear pathways to programs and booking
Balance playful visuals with professional credibility
Prioritize readability and strong visual hierarchy
Build responsive designs optimized for mobile users
Design Approach
Final Screens
These screens showcase the core parts of the Vox’DD experience, focusing on clarity, trust, and ease of use. Each layout was designed to guide users naturally from discovery to booking with minimal friction.
Examples of the completed design
across core pages
Representative views of the final user experience
Key screens demonstrating structure,
content, and user flow
See next projects
Lets Connect!
DESIGN
See next projects